Michael S. Malone

"The most momentous first meeting in modern business history took place inthe unlikely setting of a bench beside a football field, between two Stanford University students in pads and helmets. A few years later in 1938, Bill Hewlett and Dave Packard were working out of a small garage in Palo Alto, California, building their first product, an audio oscillator. It was the start not only of a legendary company but of an entire way of life in Silicon Valley - and, ultimately, our modern digital age." "Others have written about the rise of Hewlett-Packard, including Packard himself in a bestselling memoir. But acclaimed journalist Michael S. Malone is the first to get the full story, based on unlimited and exclusive access to corporate and private archives, along with hundreds of employee interviews. Malone draws on his new material to show how some of the most influential products of our time were invented, and how a culture of innovation led HP to unparalleled success for decades." "He also shows what was really behind the groundbreaking management philosophy - "the HP Way" - that put people ahead of products or profits. There have been attempts in recent years to discredit the HP Way as soft and outdated. But Malone argues that the HP Way was a hard-nosed business philosophy that combined simple objectives, trust in employees to make the right choices, and ruthless self-appraisal. It created a ferociously competitive and adaptive company - arguably the world's greatest company."--BOOK JACKET.

"Between the end of World War II and the turn of the century - a little lush valley in the hills of California known for its orange groves completed a remarkable transformation to become the center of the technological world. Home to most of the nation's most important high-tech companies, Silicon Valley became the point of confluence for our most daring entrepreneurs, most powerful corporations, and most innovative thinkers.". "No one knows more about Silicon Valley than Mike Malone. The first journalist assigned full time to the Valley's tech beat, Malone has covered the Valley from the back streets to the boardrooms and everywhere in between for over twenty years.". "In The Valley of Heart's Delight, news stories, essays, and feature pieces from Malone's long and renowned career illuminate the past, the present, and the future of the Valley with the skill, care, and insight of both a journalist and a Valley local."--BOOK JACKET.

An intimate behind-the-scenes look into the personal triumphs and tragedies of sixteen famous and infamous industry titans. From the garages and kitchen tables across America, the technology entrepreneurs have built great companies, reaped unimaginable wealth, and endured challenges to the very core of their personal beliefs and confidence. Now, Betting It All looks directly into the hearts and minds of sixteen of these extraordinary business people. It strips away the legend and gives readers a true glimpse into the very human side of each entrepreneur-including what motivates them, inspires them, and pushes them to continue in the face of crisis. From Bill Gates, Scott McNealy, and Kim Polese to Steve Wozniak and Larry Ellison, this remarkable book reveals what personal and professional price success brings, along with their controversial views on business and society. Readers will hear how these famous and successful business people stay strong when the inevitable crisis comes.

The inside story of how one of America's most beloved companies - Apple Computer - took off like a high-tech rocket-only to come crashing to Earth twenty years later. How did Apple lose its way? Why did the world still care so deeply about a company that had lost its leadership position? Michael S. Malone, from the unique vantage point of having grown up with the company's founders, and having covered Apple and Silicon Valley for years, sets out to tell the gripping behind-the-scenes story - a story that is even zanier than the business world thought. In essence, Malone claims, with only a couple of incredible inventions (the Apple II and Macintosh), and backed by an arrogance matched only by its corporate ineptitude, Apple managed to create a multibillion-dollar house of cards. And, like a faulty program repeating itself in an infinite loop, Apple could never learn from its mistakes. The miracle was not that Apple went into free fall, but that it held up for so long. Within the pages of Infinite Loop, we discover a bruising portrait of the megalomaniacal Steve Jobs and an incompetent John Sculley, as well as the kind of political backstabbings, stupid mistakes, and overweening egos more typical of a soap opera than a corporate history.

This book is not what it seems. It appears to be about technology, but it is really about people. It looks like a history book, but it is really an adventure story. Even its title is an oxymoron. The Microprocessor: A Biography was not written for a select audience, but for every audience -- and especially for the general reader. The general reader, with little or no understanding of electronics and computers, will find a complete overview of the microprocessor written in a style that is intentionally non-technical and that takes great pains to explain complicated topics. He or she will also find, I hope, an entertaining story about human ambition, greed, teamwork, feuds, and glory. - Preface.

Starting with the birth of Hewlett-Packard in the 1930s, Malone illustrates how decades of technological innovation, driven by the need for better hardware, laid the foundation for the meteoric rise of the Valley in the 1970s. Drawing on unvarnished interviews, he punctuates this history with incisive profiles of early luminaries, including William Shockley and Steve Jobs, when they were struggling entrepreneurs.

Based on unprecedented access to the corporation's archives, The Intel Trinity is the first full history of Intel Corporation--the essential company of the digital age--told through the lives of the three most important figures in the company's history: Robert Noyce, Gordon Moore, and Andy Grove.