John Powell

"Treating the cultural giants of the 20th century, this volume traces their reading habits and intellectual development, as well as their contributions to Western culture. Suggesting the literary influences on these figures, the book includes 355 entries on people from a broad range of fields." "Reflecting non-Western influences on Western culture, the volume includes such Asian and African figures as Mohandas Gandhi and Wole Soyinka, while also covering the significant Western figures. As the volume recognizes, forms of cultural influence evolved in the 20th century to include more aural and visual influences. Yet the volume still reveals fascinating literary influences throughout the century."--Jacket.

John Powell applies his valuable insights into self-awareness and interpersonal communication to help us develop self-esteem and improve our relationships with others. We all fear rejection. We are afraid that people will not like us if they know what we are really like, so we often assume poses to avoid being honest with them and with ourselves. Powell identifies five levels of communication and suggests that the kinds of information we disclose determine the level of depth of our relationships. Who are you? Are you the “Know-it-all”? Are you a “body beautiful”? Are you “the clown,” “the competitor,” the cynic,” or one of the many other characters people portray to protect themselves? Only when we face our fears openly and honestly can we learn to like ourselves and trust that others will accept us as we really are.

The secrets of love often lie in simple things sincere interest, care, and open communication. When people strive for real mutual understanding, a platform like can be the first step to warm feelings. The main thing is to be yourself, not be afraid to share emotions, and respect each other's boundaries.

Textbook for A-level business studies students issued 1991 as part of Understanding Business series