UNITED STATES AUTHOR · SOCIAL ASPECTS
David Weinberger
Also known as: David Douglas Weinberger
American philosopher
WHEN MICHAEL IAN CAMPBELL used an online alias, no one was suspicious.
— from Small pieces loosely joined
Most acclaimed
Small pieces loosely joined
"In this book of social commentary, David Weinberger takes us beyond the hype, revealing what is truly revolutionary about this new medium. Just as Marshall McLuhan forever altered our view of broadcast media, Weinberger shows that the Web is transforming not only social institutions but also bedrock concepts of our world such as space, time, self, knowledge - even reality itself.". "The Web would be important enough if it hooked up our species on a global scale. But, Weinberger argues, it is doing much more than that. Unlike previous technologies such as the phone or fax, the Web is a permanent public space that gathers value every time someone posts a Web page, responds on a discussion board, or replies to a mail list. More and more of our lives together are being lived in this new, second world that intersects the real world in ways we have only begun to understand."--BOOK JACKET.
The Cluetrain Manifesto
The Cluetrain Manifesto began as a Web site (cluetrain.com) in 1999 when the authors, who have worked variously at IBM, Sun Microsystems, the Linux Journal, and NPR, posted 95 theses about the new reality of the networked marketplace. Ten years after its original publication, their message remains more relevant than ever. For example, thesis no. 2: "Markets consist of human beings, not demographic sectors"; thesis no. 20: "Companies need to realize their markets are often laughing. At them." The book enlarges on these themes through dozens of stories and observations about business in America and how the Internet will continue to change it all. With a new introduction and chapters by the authors, and commentary by Jake McKee, J. P. Rangaswami, and Dan Gillmor, this book is essential reading for anybody interested in the Internet and e-commerce, and is especially vital for businesses navigating the topography of the wired marketplace.
Too big to know
We used to know how to know. We got our answers from books or experts. We'd nail down the facts and move on. But in the Internet age, knowledge has moved onto networks. There's more knowledge than ever, of course, but it's different. Topics have no boundaries, and nobody agrees on anything. Yet this is the greatest time in history to be a knowledge seeker, if you know how. In Too Big to Know, Internet philosopher David Weinberger shows how business, science, education, and the government are learning to use networked knowledge to understand more than ever and to make smarter decisions than they could when they had to rely on mere books and experts. This groundbreaking book shakes the foundations of our concept of knowledge -- from the role of facts to the value of books and the authority of experts -- providing a compelling vision of the future of knowledge in a connected world. - Publisher.